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DC Comics Gets New Logo

DC Comics, which revamped its entire comics line in 2011, is now set to give its classic logo a dramatic facelift. For over 60 years, the publisher of Batman, Superman, and other long-running superhero books had utilized a circular-shaped or star-themed emblem on its covers. But as early as this week, that could officially be replaced with a design intended to be far more dynamic. The company's new logo features black sans serif font and a graphic that resembles a large letter "D" being peeled back, revealing part of the letter "C" underneath.

It's a bold departure, and may prove the final straw for readers who have not been happy with the company's creative direction of late.

In 2011, the publisher cancelled all of its titles and re-launched them as 52 first issues. However, in the process, characters like Superman and Wonder Woman became more angst-ridden compared to the versions that came before. Reader response to the new line has not been universally positive. Last week, DC Comics announced that it would be cancelling six lower-performing titles, replacing them with an equal number of new series. By the time those books launch in May, they may be accompanied by a new logo as well.

 

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